Creative Advertisement

This is the another advertisement rejoice from bangkok. I think this advertisement is very creative and special because tangled phone lines are a common sight on the streets of Bangkok, so they come out an idea which decided to take advantage of how they resembled long strands of tangled hair.

In order to promote  P&G's line of Rejoice conditioners those people use the giant green comb and was placed on the telephones lines. After seeing this, people will know rejoice conditioner can solve their tangled hair problem. Thus, it can easily get people attention and aware of it. This is a very unique and special idea that we can't even think about it.

This advertisement also inspire my creativity that Malaysia should change the way how they design and potray those advertisement in the street because by seeing the thailand ads , it can save more space and the cost of doing it. For example,in order to create an ads, malaysia should use the escalator to show out the ads, like the stabilo highlight pen ads, we should create a 3D shape image of the highligh pen and put it in the escalator, because before the people go for escalator they get chance to see it, thus the empty space can be reuse and won't waste. When people see it, it can generate great publicity and make people think about it as it's so creative.

Reference:

15 Creative Ads in Unusual Places. (2009). Retrieved from http://www.oddee.com/item_96643.aspx.